2010 Fisker Karma

Fisker Automotive, Inc., a green American premium sports car company, today unveiled its first production car, the Fisker Karma, at the North American International Auto Show (NAIAS) in Detroit. The first of its kind four-door plug-in hybrid premium sports sedan will have a starting price of $80,000. Initial deliveries of the Karma will commence in the 4th quarter of 2009 with annual production projected to reach 15,000 cars. The first 99 cars off the assembly line will be individually numbered and signed by Henrik Fisker and will be produced in the color and trim of the show car seen at NAIAS.

In Buddhism/Hinduism, Karma is defined as the force generated by a person's good or evil actions which determines the nature of the person's next existence. The Fisker Karma allows consumers to practice good Karma - driving a car that is environmentally friendly - without sacrificing the extreme comfort and style of the luxury automobile category.

"In creating Fisker Automotive, Inc. we sought to develop a range of beautiful, environmentally friendly cars that make environmental sense without compromise," said Fisker Automotive, Inc. CEO Henrik Fisker. "Our hope is that the Fisker Karma will be the start of a new trend in the automotive business - less concession with more efficiency."

The car features cutting-edge plug-in hybrid technology, penned as Q DRIVE, developed by Quantum Technologies exclusively for Fisker Automotive. The Karma's Q DRIVE configuration consists of a small gasoline engine that turns the generator, which charges the lithium ion battery pack, powering the electric motor and turning the rear wheels. This proprietary design allows consumers to drive the car emission free for up to 50 miles a day provided the car is charged every evening. It's conceivable that if consumers follow this daily routine, they will only need to fuel the car but once a year. This Q DRIVE technology will provide a base for all future derivatives from Fisker Automotive.

"Our goal here is to deliver the advancement that Quantum Technologies has made in the area of plug-in hybrid technology. By combining our efforts with the renowned design talent of Henrik Fisker, we can produce cars that make a difference to the environment - without sacrificing the luxury that accompanies the finest automobiles," stated Alan Niedzwiecki, CEO Quantum Technologies.

About Fisker Automotive, Inc. Keeping with the company's mantra of "Simply World Class", Fisker Automotive and its retailers will offer a customer experience second to none. All retailers will be housed in eco-friendly facilities and will offer consumers a unique personal approach, including the ability to ask questions via video conference with an expert at Fisker Automotive headquarters and flexible scheduling based on consumer availability.

Fisker Automotive is a privately owned car company with Henrik Fisker serving as the CEO. Fisker Coachbuild, LLC will be the exclusive design house for Fisker Automotive through the entire range of product development. Additional executive team members include Vic Doolan, Board Member FA & Director of Retail Development; Alan Niedzwiecki, CEO Quantum Technologies & Board Member FA; Bernhard Koehler, COO; Thomas Fritz, Director of Engineering; and production design by Alex Klatt, formerly of BMW and Mark Clarke formerly of Porsche. This experienced team will help Fisker Automotive lead the future and redefine automotive design by creating the ultimate eco-chic car - cars that marry unparalleled style with environmental consciousness.

Fisker Automotive will offer its range of cars worldwide with first deliveries starting in North America in the 4th quarter of 2009. [Source: Fisker Press Release]